MOBILE VERSION OF THE SITE FOR THE MOST POPULAR PROPERTY BULLETIN BOARD OF REAL ESTATE IN KAZAKHSTAN

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Business problems

Absence of reliable channel for the interaction between the company and its mobile audience.

Loss of customers, who do not have the opportunity to visit the store themselves.

Internal processes of orders' checkout and delivery are expensive and require considerable resources.

Interaction issues with the customers, who are physically far from the network's shops.

Rather complicated process to notify each customer personally about the availability of goods in stores, their prices, promotions and network discounts.

Inability to track the delivery of the order after the checkout.

Limited possibilities for collecting and analyzing data about users and orders.

The difficulty in getting feedback from customers.

Tasks

Make a separate version of the site as easy as possible for use on smartphones.

Solution

Development of a mobile web version of a complex, multifunctional project for the rental and purchase of real estate.

Case Study

Quick and easy design

There is a crucial need for a mobile site to oprate fast, this is reached through reducing the size of the pages with the help of design.

This task was solved by a very light design created without rich graphic materials, based on CSS styles.

Due to this, the site works much faster than its competitors, in which graphic elements are downloaded by the browser for quite a while, which aggravates the service's convenience.

Separate application for tracking delivery

Thought-out site structure

Helps the user to navigate and always understand where he is now.

The logical arrangement of sections and material on the site helps the user to find what he needs quickly.

The user always sees what he needs in the first place and can achieve the required result in fewer steps.

Convenient filters

Help users filter advertisments according to the conditions they need to get only a specific selection of accounts, which they can work with.

One can filter by various criteria such as: regions, rent, sale, cost, number of rooms, etc.

Favorite announcements

The favorites feature allows you to tag announcements that you like, so that you do not need to search for them again in the future, and to see a single list (of favorites) in a separate section.

Personal Area

It helps you manage your advertisments, create, publish and promote them.

The favorite advertisments will always be in your profile and will never be lost.

You can register under different statuses, for example, the status of "Boss" gives you an opportunity to submit an advertisement without registration and 1 item in each column per week.

Status "Specialist" gives you many more opportunities, for example such as: specialist profile, business card in the form, submission on behalf of a company employee, 10 items a week.

Status "Company" provides all the opportunities of previous statuses, as well as: company profile, management of employee announcements, branded announcements.

Convenient form of adding advertisments

Allows you to set all conditions of sale and all data on the property being sold.

There are a lot of parameters for production, for example: state, area, year of construction, region and many others.

You can also give a detailed description and a number of photos in good quality.

With the mobile version you can take pictures on your device in real time and upload them to the site.

Section with articles on the subject

Articles on the subject of real estate will help you to be always aware of the latest news in this sphere, learn about innovations, new laws.

You will also find a lot of information on how not to go wrong with the purchase of the right housing, how to sell more expensive and what you should know when renting a living space.