IT SOLUTION FOR FITNESS STARTUP

Business problems

Cumbersome terms for the purchase of goods or services received as a result of an online promotional offers.
Lack of encouragement of a healthy and sporty lifestyle among customers by the business.
Incomplete or short pleasure, experienced by customers due to the purchase of goods.
Absence of elements of a gamification in interaction with clients, as a result of which many modern practices of attracting and retaining clients, possible due to wide use of various gadgets among almost any target audience, are not utilized.

Tasks

Create a mobile service that motivates users to be physically active, and also to purchase promotional products and services.

Solution

Ufity

Development of iOS and Android native applications, integrated with the HealthKit API; the core functionality is based on gamification.

Case Study

Conversion of physical activity into internal currency

Sport activities of the user and even simple walks, tracked by a smartphone, smart clock or a fitness bracelet are automatically converted into the internal currency of the service, Boosts.

Conversion of physical activity into internal currency

Simple and profitable use of internal currency

Having a sufficient number of Boosts, the user will be able to pay for the promotional offer of the product or service without a lengthy ordering process.

Many offers allow to pay for their full cost with Boost only.

Simple and profitable use of internal currency

Leaderboard

Leaderboard is a public rating list of all Ufity users.

The rating of users directly depends on the number of Boosts earned.

The user's score is increased every time the application becomes aware of the user's new physical activities.

Leaderboard

Personalization and settings

The application offers a set of necessary user settings such as: changing the preferred delivery address, changing the password, etc.

The user is also given the access to the statistics of his account, the ability to change the avatar.

Personalization and settings
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